Email Marketing Certification Course

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Introduction About Email Marketing

Email marketing is one of the traditional methods of digital marketing but the trends are changing regularly. It remains the best when it comes to sales conversion and communication with clients. Concept behind email marketing is to gather database of email addresses of your clients and send mails to those clients to keep them engaged with their business’s news and promotions. Mostly, those emails contain offers, discounts, recent news and blog posts.
The obvious benefit of email marketing is the potential increase in traffic to your website every time you send an email. Email marketing works better especially on long-term basis. Even Though there are number of tools in digital marketing, email marketing remains effective in generating huge ROI.
Enrolling in Email marketing training course helps in learning the process of creating cost effective emails, measurable email marketing campaigns and as well as the ways to increase conversion results. Apart from this, Email marketing course will help you in reaching precious customers swiftly, frequently and efficiently presenting higher returns when compared to all other digital marketing channels.
We assure you that our Email marketing training will definitely help you in developing practical email advertisements that help in building brand reliability and in addition serving company to put up relationship with its clientele.

Components of Email marketing

  • The Offer/Promotion
  • The landing page
  • Audience
  • Format
  • Relevant content
  • Compelling Calling to Action (CTA)
  • Images
  • Social media buttons
  • Unsubscribe link option
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What you’ll learn from us

Learn how to use the proven email marketing strategies
  • Email Framework and Components of effective Email
  • Contact Management and Segmentation
  • Design and Functionality
  • Automation and Testing
  • Measuring success with Email Analytics
  • Email marketing campaign from scratch
  • Developing relationships with leads
  • Deliverability and Tracking results

Career path in Email Marketing

We assist you to excel your career by attaining best positions in your career path
Email marketing is a great career option. Almost, companies of all sizes make use of Emre has been a stable raise in number of small manufacturers, merchants, and resellers who uses internet to sell their goods directly or indirectly. So, if you love to write Emails, then you can pursue it to accelerate your career. ail marketing today to get more leads. The
  • Database administrator
  • Marketing analyst
  • Email developer
  • Email designer
  • Marketing operations manager
  • Relationship marketing manager
  • Email marketing manager
  • Email strategy consultant
  • Email marketing director

Who Should Join Email Marketing Training?

Know how universal trend is email marketing to study and follow
  • Freshers
  • Bloggers
  • IT professionals
  • Freelancers
  • Entrepreneurs
  • Marketing professionals
  • Internet or Affiliate marketers
People from distinct walks of life can join this course to get benefitted. This course will help in getting leads that aid in optimizing Email campaigns, targeting the exact leads, get the expected outcomes and help in growing business.

Email Marketing Course Syllabus

Build your expertise by transforming your career by enrolling our challenging programme
Duration: 15 Days Modules: 7
1 Email marketing basics
An introduction to Email marketing
History of Email marketing
Benefits of Email effectiveness
Various type of Email communications
2 Elements of Email Marketing
Primary Email elements
Email template
Email design and development
Email content
Subscription options
Email footer
3 Working with Email service providers
Introduction about ESP
Building Email campaign
ESP Account settings
Target guidance and Setting strategies
Legal guidelines for Email marketing
4 Building and Maintaining Email list
Learning ways to build Email list
Building email lists from subscribe form and lead forms
Buying database
Managing and segmenting subscriber list
5 Spam penalties
Primary Email elements
About spam
Spam laws and regulations
Ways to avoid spam penalties
6 Email platform
Selecting quality Email providers
Types of Email platform
About Email solution provider
Compare Email providers
Checking whether email provider is blacklisted
Email deliverability
7 Campaign management
Email measurement funnel
Essentials of landing pages
Measuring Email campaign success
Understanding Email display problems
Measure A/B split testing
Learn about spam filters

Email Marketing Course Fee & Packages

Basic Email Marketing
  • 12+ Modules
  • 3+ Intensive Project
  • 4+ Industry Certification
  • 30 Days Course Duration
₹33520* Discovery week off
Advanced Email Marketing
  • 12+ Modules
  • 3+ Intensive Project
  • 4+ Industry Certification
  • 30 Days Course Duration
₹33520* Discovery week off

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Who can enrol in this course?
Anyone can learn the detailed practices of a holistic approach to Email marketing and gain the in-demand skills on Email marketing.
Why should I learn Email marketing?
There are around billions of users using Email’s globally and as well it’s increasing day by day. There are lot of customer acquisition happens through email accounts and today, every business organization is trying to leverage their potential to convert every emails into leads. So in order to do this right, professional Email marketing training is necessary.
Do I need to strong IT skills?
No, this course is designed wholly to authorize individuals to get the finest from Email marketing. If you wish to survive in this marketing world, then Email marketing is very important.
What will I learn from this Email marketing course?
You will know the importance of Email and the ways to achieve targeted specific users. After finishing the course, you will clear in developing email marketing strategies and the best ways to attract new customers and retain the old customers. These are just a opening and you have long way to go.